Creative Director and Communications Strategist, 2025 · youthartexchange.org
We partnered with Youth Art Exchange (YAX) at a pivotal moment in its evolution, from a youth-focused arts nonprofit to a broader community-centered creative hub. As they approached their 25th anniversary, YAX needed a refreshed visual identity and a messaging strategy that could communicate both continuity and growth.
The work included a full visual brand refresh: flyer templates for events, a social media suite, a presentation deck and a cohesive style guide, all designed in Canva so the YAX team could adapt and reuse them. Alongside the visual design, we built a messaging platform for different audiences, including donors, families and housing advocates.
